PPGBA’s September 18 speaker is designer, author and noted trainer Janine Warner.
Her program is titled, Scream Smarter: Budget-friendly marketing ideas for photographers, artists, & designers
In an increasingly oversaturated advertising market, the best way to break through the noise is by combining a well-optimized website, a well-executed social media strategy, and a dash of traditional media magic.
In this PPGBA event, Janine will share cutting-edge web design strategies and search engine optimization techniques specific to photographers and creative professionals.
She’ll showcase great social media designs (complete with templates for the top social sites) and offer tips for building a loyal and supportive following.
And she’ll wrap up the evening with insights about the power of ‘earned media.’ A former journalist and editor herself, Janine will explain why press releases are ignored and share insider tips for how to effectively pitch your stories (and your images) to magazines and newspapers.
About the speaker
Janine Warner’s best-selling books and videos have won her an international following and earned her speaking and consulting engagements around the world.
Her skills as a “techy translator” helped her land her first book deal in 1996. Since then, she’s written more than 25 books about the Internet, including Web Sites For Dummies, Social Media Design For Dummies, and every edition of Dreamweaver For Dummies.
She’s also created more than 100 hours of training videos for top online learning companies, including CreativeLIVE, Lynda.com, and KelbyOne.
Janine is the founder of DigitalFamily.com, a full-service interactive design and training agency that offers web and mobile design, content strategy, and internet marketing services.
A popular speaker at industry events, from Photoshop World to Internet World India, Janine has also taught courses at the University of Miami, University of Southern California, and served as a guest lecturer at more than 20 universities in the U.S. and Latin America (she speaks fluent Spanish).